Masterminding at the Pentagon…or anywhere…

Masterminding is so critical to taking your business and mission to the next level and it’s a lot easier than you think… Last Memorial Day, I wrote to you about my experience at the Pentagon in March… details below… and for this Thanksgiving weekend/post-Veterans Day email, I wanted to send it again since many of…

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The wall with a door…

There is your audience. There is the language. There are the words that they use.                   -Gene Schwartz   This is not a political post; and if you accuse me of it being political, you will be wrong. But the election of Donald Trump as President of the…

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6 dead guys and 1 marketing legend

I’ve got an interview for you today (see below) that is a “must listen”…with none other than Perry Marshall…a marketing legend and one of the smartest minds in our industry. Here’s Perry on stage at Titans of Direct Response in 2014. Background about today’s interview: Hopefully you know by now that my new book profiles 6 of…

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